As featured on HOUSE AD
Details for MARKETING / HOUSE FREE - Ad from 2018-08-09
Coda Ventures, an independent market research firm who specializes in newspaper audience estimates and advertising effectiveness, was commissioned by Lee Enterprises to measure the audience delivery of their newspapers’ digital and print platforms. This report is a compilation of 6 mid-sized markets. This survey measured the media engagement of respondents with the Lee Newspapers’platforms including print readership and access to their websites, social media and apps as well as key demographic and life-style characteristics.